7 Marketing Basics Course

If you have a business, do marketing, feel overworked or overwhelmed – and want to know what digital marketing actually works, then this is for you!

If you’re a business owner and don’t like doing marketing, but feel like you need to do it even though it takes time away from what you really want to spend time on, then this is for you!

Here’s what happened: People kept calling and asking me what we do for clients, what works best, and how to do it. So, I put together info on the 7 things we do most for our customers and made videos that show how we do it. Plus you get guides and worksheets which make everything suuuper easy and straightforward for you.

You get the proven campaigns, strategies, and tactics that clients pay us thousands of dollars to do for them. I’m sharing what we do every single day – take it and use it for yourself and your biz!

What’s Included…

  • Create your guide or white paper
  • Use it to get new leads or get existing prospects to engage with you and take the next steps in the sales process
  • Step-by-step training
  • Know how to leverage the white paper or guide and get the most out of it
  • Run or star in a great webinar or online event, even if you’ve never done one before
  • Find out what tech tools work the best
  • Get people to come to your webinar
  • Leverage the webinar content and get the most out of it for the coming year and beyond
  • Step-by-step training
  • This is the most popular module right now since everyone is online more than ever! If you are even thinking about doing a webinar, this is for you.
  • Put a social media plan into action that fits your company’s needs
  • Make posts that work!
  • Find out what’s working now
  • Step-by-step training
  • Decide which social channels to use in order to exceed your goals
  • Use Facebook and LinkedIn retargeting
  • Act quickly and decisively on your next batch of show leads because you’ll have a great plan in place
  • Get new leads or get existing prospects to engage with you and take the next steps in the sales process
  • Define and track metrics/KPIs
  • Step-by-step training
  • Set up a system to drive prospects to your meeting, demo, or trial
  • Find out what’s working now and use it for yourself
  • Step-by-step training
  • Track relevant KPIs (key performance indicators)
  • Find out what’s working now and swipe it for your own use – in-person or virtual
  • Drive more traffic to your event, booth, or stand 
  • Segment your leads and follow up accordingly
  • Step-by-step training
  • Have a plan in place for consistent, helpful marketing all year round
  • Segment your prospect and leads, making sure the marketing is targeted to the segment
  • Step-by-step training
  • Stay in touch with warm leads no matter what
  • You get our 7 top performing automations/ campaigns in a PDF. If you’re using Keap, we’ll put them right into your app!
  • If you decide to buy Keap later, we’ve got the best deal for you. We got you!

Learn how to use today’s digital marketing and sell more.

Discover how to do less and double your results.

You’ve got a lot going on! So, it’s not easy to stay current with the latest marketing trends and tools. And it’s still harder to put them all together in a way that helps you and your business take marketing through to sales. If you’re like most marketers out there, you could use a hand—some insider knowledge and a few shortcuts to save you time and make your marketing efforts pay off. The 7 Marketing Basics Course gives you information and insights that you can put to work to get real results. With 7 modules that focus on specific tools and tactics, this course will empower you to move forward with creative, engaging, and effective marketing initiatives and campaigns.If you’re looking to get more out of your marketing, this course is for you. Learn about the latest in marketing tools and tactics — and the secret to making them work for your business. You’re already brilliant! Level up your skills here.

7 Marketing Basics gives you the specific tactics and strategies we use with clients everyday. You’re gonna love it!

Check out how the 7 Marketing Basics course will transform your biz and make sure your marketing starts sales conversations. Use the tactics and strategies we do for clients every day.

What people are saying about Cindy Z and 7 Marketing Basics

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Carolyn Archambault

Director, Marketing & Communications at Embrionix

Team Kokoro actively feeds my obsession with results! They know their craft inside and out, and Cindy’s extensive knowledge of InfusionSoft and digital marketing is truly impressive. Her professionalism shines through in everything she does!

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Jim Jachetta, MS EE

CTO Problem Solver Live Video Contribution Distribution Wireless, Bonded Cellular, IPTV, Public Internet, Fiber Optics.

In a word, Cindy is “amazing.” She’s a marketing expert who understands complex technical concepts like an engineer and is able to explain them through her marketing. In the past I have struggled finding marketing professionals who understand the broadcast television markets and technology. Cindy gets it. She is able to explain and speak to customer pain and present solutions through marketing. She’s an expert at marketing automation (especially but not limited to InfusionSoft), email marketing, online lead generation, Facebook ads, social media marketing, LinkedIn marketing, graphic design, webinar marketing, white paper or ebook marketing, content marketing and so much more. She stays up to date with the latest marketing trends and automation tools. Cindy is a valued member of the VidOvation marketing team. She is a true pleasure to work with and I highly recommend her.

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MC Patel

Founder and CEO at Emotion systems

A year ago, I could not work out how we could reach the masses – we had a great product and we were struggling. And then, we talked! If someone had asked me about this sort of responsive marketing previously, I would not have believed it. All the marketing we have done with Kokoro’s help and involvement in the last 12 months is actually giving us results… When someone downloads software and then visits the links we send, it works. I have to say that InfusionSoft and Kokoro have transformed our marketing – I’m so glad we’re working with you. I mean this sincerely.

Why should you trust me?

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I don’t just teach this stuff; I actually do it. I use this EXACT system and templates for myself and for the companies we do webinars for. It has been through revision after revision and has been responsible for over six figures in income.

I’m not JUST a marketing geek. I am an automation expert and strategist and have been working in my space for a lot of years … I developed the Webinar Wiz System because I’ve seen what others are doing out there and it just doesn’t work.

Believe me. I’m a GOOD human. A little weird to say it here but I’m for doing what I say I’ll do, and for understanding the heart, mind, and spirit of of our clients and partners. I’m proof that it’s 110% possible to have the dream life that you envisioned when you started your business.

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P.S. Still not sure? I’m giving you a 100% money back guarantee. If you complete one of the modules, download the workbook, do the work, but don’t think your investment was worth it, call me and I’ll refund your money.