Module 4: Best Lead Follow-up

At the end of this module you’ll be able to:

  • Act quickly and decisively on your next batch of event sales leads because you’ll have a great plan in place
  • Get new leads or get existing prospects to engage with you and take the next steps in the sales process
  • Track metrics/KPIs (key performance indicators)

Learn about the Best Lead Follow-up Framework, including how life cycle marketing (or the customer journey) works and how your marketing funnel plays a part in the plan.

Don’t miss the bonus videos showing you how to create your lead follow-up campaign in Infusionsoft/Keap or ActiveCampaign.

The 4 Steps & Your Plan!

Use the Guided Worksheet PDF and follow along with the video to design your plan. Use any email system you like. Later, add in extra tools as you desire.

Bonus: Build your lead follow-up campaign in Infusionsoft or Keap

Plus, learn about segmenting, tagging, and lead scoring.

Bonus: Build your lead follow-up campaign in ActiveCampaign

Plus, learn about segmenting, tagging, and lead scoring.