Webinars are a great way to deliver value to your prospects and customers. You can easily talk about a technology or benefits of your product on a webinar – it’s the same conversation you have with customers every day, right?! Webinar helps prospects to know, like, and trust you.
A. Webinar Promo and Registration
- Promote the benefits of your webinar and ask people to register for it. Use 3 emails, video, social media, website.
- Fill in a form to register.
- Send email confirmation indicating registration is confirmed.
- Email reminders before the webinar.
- Ingterate to your CRM.
B. Webinar Follow-up
- Follow up emails sent based on if they attended the webinar or not.
- Call to action to take next step in buying process (e.g. download trial, schedule demo, download data sheet.)
- Lead scoring based on engagement.
More: Webinar Production
- We’ll do a rehearsal with you and give some direction to ensure success
- We’ll be on the webinar with you (we’ll be invisible) making sure all runs well
- Record and edit the webinar
- Handle the chat box and encourage engagement with attendees
- Need us to provide the webinar platform, too? Can do!