Trade Shows: Single Most Important Way to Win

Trade Shows: Survive Virtual, Thrive on Live

“Trade Shows: Single Most Important Way to Win – Virtual or In-person” with Jefferson Davis and Cindy Zuelsdorf. Check out the replay here. 💰 Jefferson is all about getting back to in-person events and ensuring you have solid ROI – especially crucial for your first event back this year. If you are gearing up to […]

Cindy biking to the RAI

Top questions at the recent marketing clinic

I loved doing the IABM marketing clinic again this year, working through challenges and goals with some very cool exhibitors. We dug into so much including; Marketo lead magnet campaigns, webinar integrations, Infusionsoft lead nurturing, digital advertising, product pitches, and more. On the first day of the clinic, a software manufacturer came in to work […]